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About California’s San Joaquin Valley, Fresno County and the City of Fresno
California’s San Joaquin Valley is internationally known as one of the world’s most productive and distinctive agricultural regions, and is home to hundreds of food producers, growers, manufacturers, processors, winemakers and brewers reflecting the Valley’s rich food and beverage diversity. Fresno County is located at the center of the San Joaquin Valley and has been the number one agriculture producing County for decades, reaching a record high Gross Production Value of $6.9 Billion just last year. To put that into perspective, Fresno County’s top ten commodities total over 871 million pounds of exports annually to countries all over the world.
Our proximity to fresh products, accessible markets around the world, convenient logistics and infrastructure options has made our region the best and most productive place for growing and processing food and beverage products. The City of Fresno alone is home to over 150 food related manufacturers and processors. Simply put, no other region in the world can compete with the Greater Fresno Region when it comes to the volume and quality of food that is produced here every year; food is in our DNA in the City of Fresno.
About the Fresno Food Expo
In an effort to capitalize on the San Joaquin Valley’s most productive export oriented industry, the City of Fresno’s economic development strategy under the leadership of Mayor Ashley Swearengin is focused on finding innovative ways to help local companies in the food industry grow their business. As part of the City’s overall strategy, the Fresno Food Expo, a true regional food show, was developed to help grow our region’s food industry by introducing locally owned and headquartered food companies in the San Joaquin Valley to buyers from the retail, foodservice, and export industries in an effort to help expand their customer base.
In 2010 Mayor Swearengin and the City’s Local Business Initiatives developed the concept with the help of an industry based Advisory Committee drawing inspiration from the Fancy Food Show and the PMA, and in 2011 the City of Fresno, in partnership with MJR Creative Group, Cohen Communications and David Nalchajian, Inc. hosted the first annual Fresno Food Expo.
In 2011 the Fresno Food Expo featured 65 locally owned and headquartered food companies from the central San Joaquin Valley, served as a launch pad for 22 new products, 2 start-up companies and attracted over 175 grocery retail and foodservice buyers.
In 2012 the Fresno Food Expo featured 85 locally owned and headquartered food companies from the San Joaquin Valley, served as a launch pad for 31 new products, 2 start-up companies and attracted over 450 grocery retail and foodservice buyers.
In 2013 the Fresno Food Expo featured 106 locally owned and headquartered food and beverage companies from the San Joaquin Valley, served as a launch pad for 55 new products, 2 start-up companies and attracted over 640 international, national and retail food buyers.
In 2014 the Fresno Food Expo featured 126 locally owned and headquartered food and beverage companies from the San Joaquin Valley, served as a launch pad for 42 new products, 3 of which were recognized in the Fresno Food Expo New Product Awards and attracted over 700 international, national and retail leading food buyers, 89% of which had authority to make buying decisions.
For information about the 2015 Fresno Food Expo contact Amy Fuentes at Amy.Fuentes@fresno.gov or 559-621-8362